Most difficult thing to Sell

Tip: Focus on the glory: What/Who he is, has and can do.

I think one thing that is difficult to sell in today’s culture is telling people Jesus loves you and he wants to give you a good/abundant life.

It sounds offensive to some people, also the statement doesn’t make much sense to an unbeliever as the world has their own definition of goof life or success but we know that as Christians, good life or success is not just having luxury cars, or beautiful homes but living a life of purpose in reverence to God and relationship with Jesus knowing we will be with him eternally one day.

How then can we pass the message of the gospel without offending our listeners?

I would suggest you focus on Jesus’s nature, his lifestyle and highlight examples in the scripture of how he showed kindness to people even when they don’t deserve it.

It will also be beneficial to mention several miracles done by Him and mentioning that the same power is still available today.

In these troubled times where many people are seeking for good health and protection, I think manifestation of healings and miracles (signs & wonders) is the most effective way to share the gospel in today’s culture/world.